Further, faster.

Solve big business critical problems with your team and Etch Sprints in just a matter of weeks.

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Design is transforming business.

Design-led businesses correlate to higher revenue growth and higher returns to shareholders, according to McKinsey.

While there’s no single way to lead with design, it requires strategic experience designers. They are the drivers that make design-led companies work today.

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Business transformation starts with people.

According to the State of the Global Workplace report in 2018, 85% of employees are not engaged at work. The economic consequences of this global "norm" are approximately $7 trillion in lost productivity.

Redesigning how people work to improve that engagement can therefore have a massive impact within a business.

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That's where we work.

Recognising these symptoms, we accelerate the transition to effective business design practice through the advent of robust business design frameworks.

We are change leaders, working with teams to help them achieving greater outcomes and unlock value in their own people.

Why use Sprints?

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Reduce uncertainty.

Following battle-tested frameworks, Sprints do without the endless debate cycle and compresses months of time into just a few days.

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Save time and cost.

Validate assumptions and ideas with both your team and customers without the expense and time of building and launching.

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Take bigger risks.

Sprints enable teams to test out big ideas that help the business make giant leaps toward innovation.

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What is a Sprint?

The Sprint is a step-by-step process for answering critical business questions through design, prototyping, and validating ideas.


1. Understand and define

Together, we understand the long term goal, define the challenges and produce a mass of solutions.


2. Curate and decide

We curate and vote on the best solutions together, deciding what should be in the prototype with a storyboard.


3. Prototype

Once we know what we are designing, we create the prototype and setup the user test scenarios.


4. Validate and learn

Testing the prototype with real people, we then use the feedback to create clear next steps in the form of a roadmap.

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Outcome focused.

The Sprint can be perfectly designed to meet a number of business critical situations, leading to better outcomes when the right activities are conducted. Here are a few examples we conduct:

3-5 Days

Design Sprint

Generate and validate new solutions for a given challenge.

Solve critical business problems.

We use design sprints to create or improve digital products and business processes principally within the financial services, technology and charity sectors.

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    Phase 1: Problem framing, understand and define
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    Phase 2: Curate and decide
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    Phase 3: Prototype
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    Phase 4: Validate and learn
2-5 days

Strategy Sprint

Change direction, align and devise a strategic vision and future direction.

Create a shareable and understandable strategy

Defining your strategy is an important part of planning while keeping grounded in user-centered needs.

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    Phase 1: Customer interviews, brand, alignment, risks and assumptions
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    Phase 2: Roadmap, business model and tools
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Let's get started.

To understand whether we are a good fit, please complete this form.

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